DOK 5 uses the Cycle of Innovation, a pragmatic method with which organizations get more results from innovation by organizing it in a structured and an effective way.
The Cycle of Innovation is based on proven innovation management techniques such as Leanstartup, Design Thinking and Google’s Sprintbook. The strength of the Cycle of Innovation is that it is a simple, highly pragmatic and applicable for any organization, in any industry, profit or non-profit, ranging from SME to Fortune500.
IN SHORT THE CYCLE OF INNOVATION
The Cycle of Innovation starts with the notion that innovation is no longer being done in splendid solitude in laboratories but it happens in collaboration with surrounding parties (1). With the input of the ecosystem you gain insights in the real reasons why you need to innovate (2). Once you know why you can define what the minimum is that innovation should deliver and when (3). You investigate how you are able to meet these innovation goals (4). And make a plan to realize it (5). In step 6 you validate the hypotheses that you made in previous steps (6). Next you invite all parties in your eco-system to help (7). Based on your innovation goals and your plan you build an effective organization (8) and introduce a continuously learning, entrepreneurial culture focused on innovation (9). The last step of the Cycle focuses on monitoring progress, gaining insights and adjusting course (10). And then it is time to look outside and start the Cycle all over again.
THE 10 STEPS OF THE CYCLE OF INNOVATION
Step #3: What – Set the goals for innovation
Step #4: How – Envision the future role
Step #5: Plan – How to make it happen
Step#6: Check – Validate the viability
Step#7: Engage – Invite the eco-system to help
Step#8: Organize – Structure and set governance
Step #9: Execute – Supercharge, prioritize and focus
Step #10: Monitor – Measure, learn, pivot and persevere